I am a thinker and a maker, creating positive change in the world. Using the tools of strategy, design, and creativity, I build systems of transformation designed around people—their beliefs, perceptions, motivations, and behaviors—make change at scale.

When designers present work to society, whether in an exhibition or within a design discussion, we hope our work opens up a sense of inquiry in the mind. We are seeding the imaginations of others. There may be no way to know who is going to take something from that and turn it into something else, but inspiration is cross-pollinating. So a piece of artwork in a museum may inspire a student or a scientist, and that in turn may be the seed that inspires a doctor or an engineer. Designers play an important role in this inspiration process. Society depends on people to share information and work from all directions and all disciplines. Design has the power to have direct and indirect impacts on the world.